Homeware Design Synchron Desk Clock by Farzan Shamasblou Synchron is a universal analog clock that displays the official time of different countries simultaneously. Unlike digital clocks, this desk clock displays a similar situation in all locations, ie, it contrasts the mechanical understanding of time with its arbitrary understanding. The concept is about problematic confrontation with time, and it's taken from a critical perspective that recognizes the clock as a symbol of labor in the digital age. A type of aesthetic in performance, that in the present age is considered as a useless decorative abject, that is expected to work continuously.
Bronze A' Design Award Winner
Synchron Desk Clock by Farzan Shamasblou is a highly esteemed winner of the A' Decorative Items and Homeware Design Award. Synchron Desk Clock earned the Bronze A' Design Award in 2023 and is showcased on Industrial Design Winners among other outstanding designs. Explore the project details, discover other works by Farzan Shamasblou and see why Synchron Desk Clock design stands out from its competition.
About Synchron
Homeware Design Synchron Desk Clock by Farzan Shamasblou Synchron is a universal analog clock that displays the official time of different countries simultaneously. Unlike digital clocks, this desk clock displays a similar situation in all locations, ie, it contrasts the mechanical understanding of time with its arbitrary understanding. The concept is about problematic confrontation with time, and it's taken from a critical perspective that recognizes the clock as a symbol of labor in the digital age. A type of aesthetic in performance, that in the present age is considered as a useless decorative abject, that is expected to work continuously. Synchron earned the Bronze A' Design Award, a respected level of recognition in the A' Design Award & Competition. Bronze A' Design Award works combine new ideas with skillful designs, and are selected by a grand jury, as valuable entries in their respective categories, after fair, ethical, meritocratic and impartial academic review, where nominated designs are voted through blind peer-review process on pre-established, publicly-available evaluation criteria.
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